WEConnect International expanded its certification and market access activities to Japan in spring 2018 through the Strengthening Market Access for Women Business Owners initiatve. Working closely with a consortium of founding Corporate Members—Accenture, Intel, and Johnson & Johnson—WEConnect International will leverage its powerful global networks and experience working with women-owned businesses to establish a presence ahead of the 2020 Summer Olympics. In addition to providing certification of women-owned businesses, WEConnect and the Coalition will coordinate activities to support market access and business growth opportunities for women business owners in Japan. Women business owners that participate in the project will not only strengthen their capacity to pitch and sell to large corporations but will also gain the opportunity to connect and interact with both domestic and international corporate representatives that have a committed interest in buying from women-owned businesses. 





A surge of buying from women-owned, a part of supplier diversity is spreading worldwide. The Japanese market is starting to reflect on that movement. WEConnect International certifying women owned business and providing market access to them is committed to #5 gender equality in SDGs. Read article in Japanese.

HRO Today, Spring 2020 - Japanese women face many obstacles returning to the workplace after having children. Find out how 3 certified women business enterprises in Japan are addressing this challenge through their work. Read the full article...


World leaders in women’s economic empowerment gathered in Tokyo in March to discuss actionable points that the world’s 20 largest economies can take up to level the playing field for women. Known as the W20, the organizers are the official engagement group that proposes policy recommendations related to women for the G20 economies. The most recent W20 meetings held in Tokyo were conducted concurrently with the World Assembly of Women (WAW), and the resulting Communique was shared with the leadership of the G20 ahead of their meetings in June, which will also be hosted by Japan. The W20 Communique included an emphasis on ensuring financial inclusion, promoting women’s entrepreneurship, and accelerating access to investment and markets.

Tokyo – December 5, 2018 – WEConnect International hosted the first-ever conference on Global Supplier Diversity and Inclusion in Japan thanks to support from three of its corporate members: Intel Corporation, Accenture, and Johnson & Johnson. The conference brought together stakeholders committed to women’s economic progress in Japan to share actionable efforts to engage in inclusive sourcing – specifically around how and why large corporate buyers can utilize the WEConnect International platform to connect with potential suppliers that are women-owned.


On July 26, 2018, WEConnect International joined their Japan Coalition Members: Intel Corporation, Accenture, and Johnson & Johnson in Tokyo to kick-off supplier diversity and inclusion efforts aimed at creating greater market opportunities for Japanese women. The event convened stakeholders committed to women’s economic progress in Japan and provided information on how to get involved with inclusive sourcing ahead of the WEConnect International conference in Tokyo, December 5th.

You are cordially invited to join us on July 26th from 2:00 PM – 7:00 PM for the WEConnect International in Japan Kick Off Event, being held in the SoukaiRoh Hall at the National Graduate Institute for Policy Study in Roppongi Tokyo. This event will feature critical discussions on how multinational corporations in Japan can join this initiative.

Setzu Suzuki

Project Director, Setsu Suzuki

日本プロジェクト ディレクター 鈴木世津

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