Middle East North Africa

WEConnect International is working with Jasmine organization to offer women entrepreneurs in Israel the opportunity to join the WEConnect International network.

Jasmine is a unique organization in Israel that is dedicated to the commercial, professional and personal advancement of Jewish, Ethiopian, Ultra-Orthodox, Arab, Druze, Bedouin, Christian, new immigrant and Circassian women who are small business owners.

Jasmine believes that empowering Jewish and Arab women with small and medium businesses in Israel is essential to strengthening the Israeli economy, facilitating gender equality and realizing the power of coexistence in Israel. To date, Jasmine has assisted no fewer than 1,400 Jewish and Arab women and 5,000 businesses from all sectors.

Jasmine works throughout the year to help achieve these goals: Enabling personal empowerment and development of life skills for women business owners; Providing tools and knowledge in leadership and management to women business owners; Creating business opportunities for women business owners; Fostering excellence in management of small women-owned businesses; Business networking among women business owners; Providing exposure and access to sources of financing for development and expansion of women-owned businesses. 

Jasmine’s Founder & CEO is Ms. Kiram Baloum and its president is Ms. Ofra Strauss, Chairperson of the Board of Directors Strauss Group.

Read more. |  בישראל הזדמנות ייחודית לתנופה עסקית ובינלאומית WEConnect International | לעשות עסקים עם הגדולים – עכשיו זה בידיים ש ַל ְך


Jasmine 2015Ofra Strauss recently hosted the annual Jasmine conference in Acco (Acre), Israel.  It was a very moving event with more than 300 Arab and Jewish in attendance. There were so many women from all different backgrounds and religions, representing a huge diversity of businesses. 

“It was amazing to see how much influence Jasmine and the partnerships and collaborations that have come from this platform have had; and how much inspiration and support!” said Ms. Strauss. “Together we really are stronger.”

Click here to watch the conference video.

?ועידת יסמין השנתית לקידום נשים בעלות עסקים, תתקיים ביום שני הקרוב, ה – 15.12. כמה קשה להיות עצמאית בישראל והאם יש לכך פיתרון? ואיך זה קשור לדו-קיום


Israel.2014.bWEConnect International's partner organization Jasmine welcomed more than 450 attendees to its annual summit in Israel. This year, the prestigious list of speakers included the President of Israel Reuven Rivlin and the Minister of Finance Yair Lapid. Both the President and the Minister spoke of the importance of advancement of women-owned businesses and the key role that businesses play in diversifying their supply chain.

The most emotional moment of the day was when 98-year-old Ruth Dayan was presented with the Jasmine Lifetime Achievement Award. Nearly 50 years ago, Ms. Dayan established Maskit, a textile company that employed women representing the diversity of Israel: Jews, Arabs, Druze, and Bedouin.